Project info and description
To convey Iwona Kasprzak’s passion and craftsmanship, with her being both stylist and founder of IK. Sartoria, we created a website that combines aesthetics, identity, and functionality. The project stems from the desire to translate sartorial artistry into a distinctive digital presence, perfectly aligned with the brand’s bold and sophisticated style.
Main features
The site is built around a refined, unconventional layout, designed to break away from standard showcase formats and highlight the personality behind Iwona’s creations. Color choices, typography, and layout work together enhance every detail.
Each main section guides visitors through the world of bespoke tailoring—from custom clothing to personalized alterations and garment repairs—all presented with clarity and supported by evocative imagery shot inside the atelier.
Special attention was given to the “My Story” page, a central element in building brand trust. Through a personal and authentic narrative, Iwona introduces herself to visitors in a direct, engaging way, establishing a connection before the first consultation.
The site is fully optimized for mobile devices, ensuring a smooth experience, and includes an intuitive contact form that simplifies appointment and consultation requests.
Overall, the interface balances style and usability, positioning IK. Sartoria as a modern, expressive brand that merges traditional craftsmanship with a digital-forward vision.
Visit the website www.iksartoria.it
